Saturday, August 18, 2012

Farmtastic Food Trek with Illinois Farm Families

Illinois Farm Families recently launched a new fun activity that will provide families with an interactive way to learn about where their food comes from. Farmtastic Food Trek is a virtual scavenger hunt that will connect farmers to food at the grocery store by using Instagram.

Featured Illinois Farm Families will provide 15 scavenger hunt clues on, which you and your kids can then use at the the grocery store to locate the products containing foods grown and raised by Illinois farmers.  The project is designed to provide consumers with resources for learning more about where their food comes from, connect consumers with farmers and their products, and open the lines of communication between farmers and consumers.

Once families identify the food referenced in the clues, parents use Instagram to take pictures of their children holding the products and add the hashtag #foodtrek in the photo comment to qualify for the Family Farm Prize Pack. The scavenger hunt kicks off August 15 and ends September 30.

To win, each family needs to upload five accurate photos using the hashtag #foodtrek. Three random winners will be chosen and will be notified by a comment on their Instagram photo.  Prizes include a gift certificate for $500 in free groceries, a family farm tour and farm games and toys.  Go to for more details and complete contest rules.

Disclaimer:  This was a sponsored post.

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