Saturday, February 22, 2014

Things to Know About Buying a Mailing List

This is a sponsored post, all opinions are my own

Back in the day before computers, during my short stint as a Realtor, I did A LOT of cold calling and bulk mail advertising to generate leads. I chose a neighborhood I wanted to concentrate on marketing myself in and pulled out the big old hard copy of the reverse directory to find addresses and phone numbers of the home owners and manually created a mailing list, with the help of my typewriter.

My oh my how computers have changed lives!

The success of marketing depends heavily on the quality of your mailing list. You definitely need a high quality, low cost, up to date, and accurate list.

Consider a company like ListGiant, with over 15 years of experience in the direct marketing industry. They offer 4 different types of lists; mailing lists, telemarketing lists, email lists and sales leads in 18 different categories. ListGiant has an a experienced staff standing by 24/7 ready to help you with your next marketing campaign.

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